Shark Boy = ratings
This is not a fish story. Thursday’s TNA Impact – which featured four segments involving bed-ridden jobber Shark Boy – was the most-watched episode in the show’s history.
It did a 1.2 rating and was seen by 1.62 million viewers. Impact has officially caught up to ECW, which also did a 1.2 rating this week.
For TNA, that’s good news. The bad news is that while the TV ratings have been rising slowly but steadily, the pay-per-view buy rates have been tanking big time. The Wrestling Observer reported that the buy rates are the lowest they’ve been since TNA had no television at all to promote their pay-per-views.
When more people than ever are watching your product, but fewer are buying your product, that's definitely cause for concern. I’m not sure that Shark Boy is going to be able to help with that one.