Tiger Woods Apology Tour kicks off
Say what you will about Tiger Woods. Love the guy, hate the guy, whatever. But his highly-scripted, 14-minute apology for his extra-marital affairs was an emotionaly-wrenching ordeal for the world's most famous athlete.
Even in front of a selected audience of family members, friends and reporters at a country club in Florida, Tiger was as nervous as we've ever seen him. He looked like he'd break down in tears at any moment. I'm sure the fact that his "news conference" was covered live by the major networks and cable outlets didn't make things any easier for Woods.
Aside from the nervousness and embarrassment Tiger showed, was anything else about his address surprising? Not really.
He said he was "deeply sorry for the irresponsible and selfish behavior I engaged in."
He said he and Elin Nordegren, his wife, "have a lot to discuss," indicating his desire to try to save his marriage and keep his family intact.
He said he's been in "in-patient therapy, recieving guidance for the issues" confronting him, which presumably involve a sex addiction, since the end of December and would be returning for more treatment Saturday.
But the old Tiger pride and arrogance was on display, too. Although he wouldn't take questions from the three or four reporters in the room, he heatedly denied reports that Elin hit him the night his car crashed three months ago outside his home, setting his sex scandal in motion.
And he lashed out at the media for hounding his 2 1/2-year-old daughter and his wife in the aftermath of the scandal.
Finally, he denied using performance-enhancing drugs and said he planned to return to golf one day, but wouldn't say when.
Was he sincere? Who really knows? In many ways, it was the typical, stage-managed apology-tour kickoff we've seen from other athletes like New York Yankees slugger Alex Rodriguez and St. Louis Cardinals legend Mark McGwire.
How it played on national TV probably depends on your view of the guy and your tolerance for ever more sordid details of the many affairs he engaged in.
I think I've heard enough from Tiger for now. I hope the next time I see him, he's on a golf course somewhere, amazing us with his incredible game once again.
These apology tours are sure getting old -- at least for me.







Comments
Tiger forgot to apologize to women, though he did refer "temptations" of power and fame. Objectify, much? I'm so tired of all these famous powerful men who cheat on their wives, who then take them back after all that public humiliation. Could marrriage appear any less appealing for women? http://bit.ly/cSXGH4
Posted by: Margot Magowan | February 19, 2010 12:16 PM
I agree. And I also hope that, as he said he would do upon his return, take Tom Watson's advice and stop throwing golf clubs and cussing during PGA events. I will judge his success going forward on his promise to "show more respect for the game".
Posted by: Tim | February 19, 2010 12:30 PM
Can anyone understand why Mr. Woods' public apology went without the phrase, "I ask you to forgive me..."? Isn't that in fact what he is asking of us? Hmm...
Posted by: JP | February 19, 2010 12:32 PM
Thanks Tiger! He has done the right thing and doesn't owe anyone other than his family and friends one more consolation. I pray that this is a life changing experience for him and that he will retain the humility that comes from knowing that we are all fallible beings. I pray that his family will remain intact, and give him another opportunity to act appropriately as a husband and father. Go Tiger, just do it!
Posted by: Jeff Staeger | February 19, 2010 12:34 PM
My main interest in Tiger is his GOLF. I do not purchase watches because he endorses them. I do not buy clothes just because he endorses them...but I sure do and will continue to buy any golf equipment he uses and recommends. In fact, Since he's been off the tour I haven't even watched golf. As far as his personal life - not interested !
Posted by: Don | February 19, 2010 12:42 PM
Gee, Margot - hate men much? Just who is it that all these rich and powerful men are cheating on their wives with? Hmmmm... it's almost always another... woman. So don't make out like women are pure and virtuous and men are scumbags. There are plenty of women out there who seek out these men, knowing full well that they are married. They trade their sexuality for whatever thrill and financial gain they can get from their associations with these men. Why don't you clamor for these women to apologize to men for the way that they are using them?
I don't condone with Tiger did in the least. But he is not a rapist, he did not take advantage of anyone unfairly. These women knew what they were doing and did so willingly. The same goes for the women involved with Edwards, Spitzer, you name it. Without women who want something from the philanderer there would be no cheating husbands. So stop blaming men until you acknowledge the guilt of the women involved as well.
Not every famous, rich, or powerful man behaves this way, let alone those of us who will never win any golf tournaments or elections. If you think Tiger is the role model for men's marital behavior perhaps that says more about you than about him. If you think he owes women in general an apology for his behavior I’ll say that there’s a stronger case that he owes one to men for how his behavior makes people like you think that all men are like him. What he did was not in violation of any obligation he had to women in general, just his wife. To be clear, you have absolutely no claim to anything about Tiger Woods just because you are a woman so he owes you nothing.
Toy Department readers - I apologize for venting in this forum, but as a man I am tired of seeing individual men who behave badly being held as some kind of representative for all men when a) it is the responsibility of the individual in question, and b) there is also a woman involved who is a fully involved and willing participant. Before you say “she wasn’t talking about all men, just Tiger”, note that she expanded that to the bigger picture of men and women as a whole with her asking for an apology to all women and her closing question of “Could marriage appear any less appealing for women?”
Posted by: Not Casting Stones | February 19, 2010 1:50 PM
This was a good way for him to break the ice with the public (or at least the very select sliver of it that was present). This should buy him a little breathing space from the gawkers once he does return to playing golf.
I don't personally feel the need to be apologized to, since I don't know the man and I have never bought whatever he and his sponsors were selling.
I'm sure many of his sponsors, who have lavished him with tens of millions of dollars to associate their products and services with his good name, may not be as forgiving.
It was pretty reckless and arrogant of him to think that he could use his name and public image to enrich himself through endorsements and still engage in extramarital sex with multiple partners and not expect the public at large to eventually find out about it. He went out of his way to cultivate an image as a family man, calling his wife Elin his "best friend" and talking about how much his children have changed his life.
It's not like he needed the money, as he made tens of millions of dollars through his tournament winnings alone. There are plenty of popular athletes who never get much action by way of endorsements because they have had problems in their personal lives that tarnished their public name.
Maybe this experience will serve as a "market correction": sponsors who are now leery of his reputation will no longer spend money sponsoring him, and Tiger can concentrate on what got him all of this attention in the first place, playing golf.
Posted by: Eighteen Holes | February 19, 2010 4:01 PM
Did Tiger actually write that speech?
Posted by: Capt Jack | February 22, 2010 9:29 AM