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October 24, 2011

Steve Jobs: A complex man who made simple stuff

That's what I gathered from the 20 or so minutes watching the 60 Minutes episode last night, where Steve Kroft interviewed Steve Jobs' biographer, Walter Isaacson. (The book debuts today.)

Steve Jobs was adopted. He was a bit of a dirty hippie in his youth, but really geeky and driven in his belief of the power of computing. He was both mean and seductive to people, demanded perfection, and didn't suffer fools.

He didn't actually know a lick of computer programming. And many techies often mock him for that supposed failing in his skill set. But Jobs knew something more critical: the passions, desires and tastes of people who want to feel satisfaction, even pleasure, when they interact with technology.

It's not hard to find engineers who can build stuff. It is harder to find someone with a clarity of vision for products that give people what they want, even when they don't realize yet they want it. That's a really special talent, and one that Jobs was handsomely rewarded for over his career.

He also had a false belief that he could cancer his illness with non-surgical remedies. And he ended up regretting that choice as his cancer ate away at him.

In case you missed it, below is the 60 Minutes video:



This is an archived version of the technology blog. For updated coverage, see the current baltTech location: baltimoresun.com/balttech
Posted by Gus Sentementes at 10:18 AM | | Comments (1)
Categories: Big Ideas, Geeks, West Coast
        

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I don't think Steve Jobs made simple stuff. He made complex stuff more simple.

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About Gus G. Sentementes
Gus G. Sentementes (@gussent on Twitter) has been writing for The Baltimore Sun since 2000. He's covered real estate, business, prisons, and suburban and Baltimore City crime and cops. He was one of the first reporters at The Sun to use multimedia tools and Web applications -- a video camera, an iPhone -- to cover breaking news. He hopes to cover Maryland geeks and the gadgets and Web sites they build, and learn -- and share -- something new every day.

Gus has a wife, a young daughter and two feuding cats. They live in Northeast Baltimore.
This is an archived version of the technology blog. For updated coverage, see the current baltTech location: baltimoresun.com/balttech
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