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January 20, 2010

The NY Times they are a-charging!

Parking_meter_1.jpgThe New York Times said today they plan to move to a "metered" pay model, where heavy users of the site can be expected to be charged for access depending on the number of stories they click on.

The newspaper was careful to publicize the cautious deliberations they went through in making their announcement, which is expected to take effect in January 2011.

Indeed, it'll be a closely watched effort. I have to guess that many, many publishers who've contemplated moving their content behind a paywall may now wait to do so until they see how well the NYTimes does with it.

News publishers are a notoriously conservative bunch who look to the NY Times and the Wall Street Journal as trend-setters, to a certain extent.

Overall, though, I like the Times' idea so far. I think part of the success will depend on how many articles they choose to make freely available to casual users of their site and if they can propose a reasonable price structure for those who may be willing to pay a little for their content.


This is an archived version of the technology blog. For updated coverage, see the current baltTech location: baltimoresun.com/balttech
Posted by Gus Sentementes at 10:03 AM | | Comments (3)
Categories: *NEWS*, Media
        

Comments

Are subscribers spared being bombarded with banner ads and such advertising? I might be willing to kick out a few bucks to be spared from it on this site

Richard shhh! Be careful what you ask for as you just may get it.

This will fail just like Times Select did. I just hope it doesn't kill the NY Times with it.

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About Gus G. Sentementes
Gus G. Sentementes (@gussent on Twitter) has been writing for The Baltimore Sun since 2000. He's covered real estate, business, prisons, and suburban and Baltimore City crime and cops. He was one of the first reporters at The Sun to use multimedia tools and Web applications -- a video camera, an iPhone -- to cover breaking news. He hopes to cover Maryland geeks and the gadgets and Web sites they build, and learn -- and share -- something new every day.

Gus has a wife, a young daughter and two feuding cats. They live in Northeast Baltimore.
This is an archived version of the technology blog. For updated coverage, see the current baltTech location: baltimoresun.com/balttech
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