by Mark Silva
Mitt Romney, who already had “loaned’’ his own presidential campaign $17.35 million through the end of September, “loaned’’ himself another $18 million in the fourth quarter of the year.
That makes $35.35 million that the multimillionaire, former governor of Massachusetts has “loaned’’ himself in his bid for the Republican Party’s presidential nomination though the end of 2007 -- without a disclosure yet of how much more he has invested so far this year.
Romney’s money is starting to account for most of the Romney campaign’s money, too. His total receipts for the quarter: $27 milllion. That includes the $18 million received from himself.
Total receipts for the campaign to date: $90 million, according to the Romney campaign. And more than one-third of that came from the former head of Bain Capital who has campaigned as a guy who knows something about economics.
This accounting, of course, falls short of reporting what was shelled out in Florida last month, where Romney outspent John McCain heavily in an ultimately losing bid for the GOP’s endorsement in the fourth-largest state. And it certainly does not disclose what Romney may be shelling out in California and elswhere for the campaign leading to Super Tuesday’s spree of primaries in the biggest states – and costliest TV markets of all.
The Romney campaign boasts that its donors number more than 119,000. But one of them is betting a lot of the family’s bank on this campaign.
“In the past month, Governor Romney's message of conservative change in Washington has resonated with people across this country,’’ the campaign said in announcing its finances for the end of the year. “ Governor Romney has won three states, placed a strong second in another three and had a strong showing in South Carolina.''
That’s quite a return on the dollar, or $35 million dollars.