Earlier this week, in an editorial in The Baltimore Sun, I saw the word cache for cachet.

Yesterday, a snarky letter at poynter.org about a critic included this sentence: “I hope he's not too attached to the cache that writing for a newspaper used to have.”

Writers and publications might have more cachet — prestige, distinction, pronounced ka-SHAY — if they could bring themselves to learn how to distinguish between different words. Otherwise, they merely assist me in building up a cache — a store of examples or an area in which such material is kept securely, pronounced KASH — of material to hold up for condemnation.