Will they call it "Iggy's Blend?"
Ellen DeGeneres, comedian and talk show host, has added another facet to her resume: Dog food maker.
DeGeneres recently purchased a large interest in Halo, a well known natural pet food company, and will be producing her own brand of pet food -- so natural, she told Parade magazine, that even humans can eat it.
“I can’t tell you how honored I am to be a part of a company that believes in treating your pets as well as you treat yourself,” said DeGeneres. “Everything about Halo is great. I’ve been using all of their products long before I decided to invest in the company. I attribute my shiny coat to their all-natural supplements... And if you forget to go to the grocery store, you can actually split a can with your dog. If you’re going with the lamb, I’d recommend a nice Pinot.”
“This is a defining moment in the history of Halo,” said company President Alan Kerzner. “After more than a year of discussions, we’re delighted to have Ellen join our family, especially at this time of exciting growth.”
Hmmm. He's not quite as funny as she is.
Ellen has been a long-time friend of dogs, and she seems to have recovered from her meltdown back in October after she was accused of breaking the rules when she gave Iggy, a dog she had adopted from a rescue organization, to her hairdresser because it was overly rambunctious.
Halo, meanwhile, is a company poised to grow. In February, it introduced its first line of dry dog and cat food, and expanded its line of canned food.
Halo was founded in 1986 by Andi Brown after her cat “Spot” was plagued by digestive problems, skin irritations and excessive shedding -- all of which, she found, were a result of nutrients lacking in his diet. She created "Spot's Stew” made from all natural ingredients and Spot was soon cured of his ailments, according to Halo's website, Halopets.com.
(Photos by Associated Press)







Comments
Dick Van Patten beat her to it.
Dick Van Patten's Natural Balance Pet Foods
He did the radio interview circuit awhile back, with DJs nationwide eating the stuff on the air.
Posted by: Claude | March 13, 2008 1:45 PM
Don't dare believe for a moment that Halo is a good food.What could be good in a can? and now they launch a kibble and say it's human ingredients. It is not. Check the website! Ellen thinks this is all natural-what a joke. I am glad I am not invited to her house for dinner.
This is really sad. There are some really good dog foods available now and cooking for your dog is the best idea.
Andi Brown and Halo are a sham.
Ellen just bought into it in more ways than one. Bad idea. Just like Iggy!
Posted by: Katy | March 13, 2008 7:33 PM
so yeah i think you making dog food is a really good idea but the fact that humans can eat it is kind of frightening!!!
Posted by: Brooke Harkonen | December 17, 2008 8:57 AM