Cheerios, the drug

Have you heard that the FDA has warned the makers of Cheerios that the cholesterol-lowering claims on its box are appropriate only for FDA-approved drugs?
General Mills responds that the FDA's quarrel is with the way the claims appear on its box, not the science behind them.
Anyway, if Cheerios is really a drug, I hope the feds aren't coming to my house. Or, probably, yours. Not only were Cheerios among the first foods my kids learned to eat as babies -- those little Os are aces for developing that pincer grip -- but my son still munches on the Honey Nut version most mornings.
AP Photo/Lisa Poole









Comments
Yes FDA, let's worry so much about a technicality, it's so important.
Guess what? Fruits and vegetables are all drugs too then. My parents always told me how healthy they were.
Posted by: Tom | May 13, 2009 1:11 PM
Plus, they are unmatched as targets for little boys practicing their aim in the bathroom facilities.
Posted by: Susan @ 2KoP | May 13, 2009 1:12 PM
It's sort of like stopping a jaywalker on a deserted street while a murder is in progress a block away.
It's too bad they can't focus on the fact that edible substances are called "food" when they are made predominantly of chemicals. Where are the Nutri-Grain police?
Well, exercise is a drug, too, then, and I like it.
And let's not forget: "Love is the drug / I'm thinking of."
Posted by: Leslie F. Miller | May 13, 2009 1:35 PM
When something like this happens it makes me realize how vulnerable we are to advertising. It seems like the general population knows enough about cholesterol and their health that a cereal should not have this kind of influence. It can be as simple as reading a couple of health stories and watching what you eat... though I guess Cheerios are misleading us all of a sudden.
Posted by: Erin | May 13, 2009 2:57 PM
Plus, they are unmatched as targets for little boys practicing their aim in the bathroom facilities.
What? Is there a YouTube going around or something, and I missed it? This is the third time this week I've heard someone talk about Cheerios being a target for peeing boys.
Yes, 'twas news to me too....
Posted by: Bucky | May 13, 2009 3:08 PM
Why are the Cheerios in the bathroom in the first palce?
Posted by: RayRay | May 13, 2009 3:24 PM
Well, I dont care much for all this talk about Cheerios being a "drug"..but I do agree with Susan completely..the gov, feds, any higher authority should be paying attention to the economic CRISIS and the fact that some of us cant even AFFORD to eat cheerios or have a normal healthy breakfast anymore!! Hmm??
Posted by: Nancy Sandoval | May 13, 2009 5:54 PM
I would not be totally shocked if we learn one day that there is some sort of narcotic in Cheerios. Our toddler is ADDICTED to them. She goes crazy when we run out. My entire car looks like a Cheerio box exploded in it. Can't wait for her to tire of them. They are tasty, though.
Posted by: S.LO | May 14, 2009 10:54 AM
Oh, Bucky! And RayRay! I would have sworn that you two, of all people, would know this!
I have a grandson who simply saw no reason to interrupt his play to pee in the potty. When he got around to it, he'd change his own pullups. Finally, his daycare mom did the Cheerios trick. His mother was a bit appalled, but she got over it.
Posted by: Eve | May 14, 2009 3:00 PM
My quess is that someone has way to much time on their hands.
Posted by: Wayne | May 17, 2009 12:28 AM