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October 25, 2010

What does Justin Bieber smell like?

Justin Bieber is getting into the fragrance business. Some genius at Etoile Nation Beauty convinced the 16-year-old to go into the trade where Jennifer Lopez and Sarah Jessica Parker have thrived, as if it were possible to capture the essence of Bieber in a bottle.

Apparently, it isn't. Instead of releasing a typical fragrance, Bieber will sell "wristbands and dog tags infused with a unisex fragrance called My World," Women's Wear reports

The pitch is: now, not only can teenage girls smell of Bieber lust, so can your puppy.

The perfumed accessories will go on sale before the holidays, at Wal-Mart. Sellers say the scent has "notes of bergamot, lychee and pomegranate, a heartof cedar glimmers and a drydown of musk."

It's unclear what this will smell like to the regular shopper, which raises the question, what does Bieber actually smell like? Frankincense and candy corn? Lollipops and Canadian conditioner? 

Above, Bieber performing at the Maryland State Fairgrounds in September. 

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Posted by Erik Maza at 11:01 AM | | Comments (8)
Categories: News


dog tags aren't what dogs wear on their collars. dog tags were originally identification tags by military members, but now people wear them for fashion. seriously? you are being disrespectful to our men and women in uniform.

Uh oh, this might cause the talkkk forums to leak

Dude, please... look up terms that don't make sense in context and save yourself some scorn.

WOW - how do you not know what dog tags are? Could this be the rarely seen 'uber-FAIL' ?

i'm sure that erik and every other college graduate knows what dog tags are. maybe that line was just an innocent attempt at humor that just didn't quite make it. #hopefully

I'm officially done with this blog. Sam, I really don't care wtf Justin Bieber smells like. It could be astroglide and skittles. I'm out.

Call me.

The growing pains were inevitable with the switch from Sessa to Maza, but uh... dude? What are you doing?

I dig the new perspective that you bring Maza, fresh eyes on our city's nightlife scene. I like that you're taking some new angles. This one and a few others that I've seen since you took over seem to be just be waaaay out there.

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About Erik Maza
Erik Maza is a features reporter at the Baltimore Sun. He writes for several sections of the Sun paper and contributes weekly columns on music and nightlife. He also writes and edits the Midnight Sun blog. He often covers entertainment, business, and the business of entertainment. Occasionally, he writes about Four Loko, The Block, the liquor board, and those who practice "simulated sex with a potted palm tree." Before The Sun, he was a reporter at the Miami New Times. He's also written for Miami magazine, the Orlando Sentinel, the Sarasota Herald Tribune and the Gainesville Sun. Got tips? Gripes? Pitches? He's reachable at Click here to keep up with the dumb music he's listening to.

Midnight Sun covers Baltimore music, live entertainment, and nightlife news. On the blog, you'll find, among other things, concert announcements, breaking news, bars closings and openings, up-to-date coverage of crime in nightlife, new music, round-the-clock coverage of Virgin Mobile FreeFest, handy guides on bars staying open past 2 a.m. on New Year's Eve and those that carry Natty Boh on draft. Recurring features include seven-day nightlife guides, Concert News, guest reviews of bars and concerts, Wednesday Corkboard, and photo galleries, as well as reader-submitted photos. Thanks for reading.

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