The mark of death for new bars and clubs
When a new bar or club opens in this city, the worst way they can advertise themselves is with this catchphrase:
"We're bringing Miami/D.C./New York/L.A. to Baltimore!"
I don't know about you, but when I go out to a bar or club, the last thing I think is, 'Gee, this place could use a little Miami.' ...
This tagline about bringing some other city to Baltimore almost guarantees failure. I'm not saying the line is bad luck. It's not. But the line means the owners have a mindset that, most times, just doesn't jive here.
The only time it works is if the patrons -- not the bar owners -- say a place has a New York feel, or something like that.
I talked to Elizabeth Large about this, and she agreed with me.
"It's OK if it's Baltimoreans saying it," she said.
Otherwise, the bar is probably doomed. Probably. Doomed.