The doughnut: an affordable treat
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You may have missed this business story in today's paper about Dunkin' Donuts positioning its product as the recession version of -- oh, I don't know -- foie gras. Too bad the company has to spend $10 million to remind people it sells doughnuts.
Just in case you rolled your eyes and moved on, let me point out that buried deep in the story is the important news: For a limited time, doughnuts will cost 49 cents with a medium or larger coffee.
(AP Photo/Lisa Poole)








Comments
I get the feeling that they are in the coffee-selling business.
Posted by: Owl Meat Gravy 2 – Otter-City Rebel Motorcyle Gang | March 18, 2009 9:38 PM
Dunkin' Donuts land on the Gack scale for me. Give me Fractured Prune or Fenwick's anytime.
Posted by: Claude | March 18, 2009 10:45 PM
Well, they sure didn't lie there and let Starbucks trample them into the ground. They came out fighting and seemingly winning the war.
Posted by: Joyce W. | March 19, 2009 5:58 AM
Thank you, Elizabeth, for always getting to the important points of stories....lol.
Posted by: Regina | March 19, 2009 6:02 AM
What is really funny is that it is a wire story (AP), not a local interest story in some podunk local newspaper.
Posted by: Lissa | March 19, 2009 6:35 AM
Its clear that Starbucks is feeling the pain. Pick up almost any national paper and you can read how poorly Starbucks is doing. This is not a Baltimore statement, but a national statement. They closed hundreds of stores last year. D&D is doing something right. Perhaps the marketing is getting them back in the game.
"If we learned one thing from The Wire, it's that you can only control all the corner real estate in town and pay disenfranchised young people to sling an addictive product for so long before you lose your grip on the game."
Posted by: Arthur | March 19, 2009 7:47 AM
Claude ... I am a huge Fractured Prune fan -- okay, six a year. I go to a meeting in OC every year, oh, let's call it two hundred yards from the local franchise. So, tell me about Fenwick's and where can I try one.
Posted by: MD Canon | March 19, 2009 8:01 PM
Woodlea Bakery has this 'thing' we lovingly refer to as "Pac-man", and it's basically a plain donut (no hole) sliced almost all the way through and STUFFED with some sort of heavenly-not-too-sweet marshmellow creamy icingy perfection.... they are the BEST!!!
Posted by: JB | March 20, 2009 7:58 AM
There is a Fractured Prune on Washington Blvd. in Halethorpe. It's in the shopping ctr. next to Home Despot.
Posted by: RayRay | March 20, 2009 8:48 AM
Yes, it was intentional.
Posted by: RayRay | March 20, 2009 8:49 AM
Good one RayRay. Made me laugh.
I don't love any donuts because they give me terrible reflux. But if I get in the rare mood for one, it has to be a DD original cake donut. Why? Because they're so good dunked in coffee. It's true, they really are!
Posted by: Joyce W. | March 20, 2009 10:59 AM
There is a Fractured Prune on Harford Road, up near Putty Hill Road, I believe.
Posted by: PCB Rob | March 20, 2009 12:09 PM
Joyce W.
I LOVE DD original cake donut dunked in coffee!
Posted by: RayRay | March 20, 2009 1:08 PM
It's nice to see "doughnut". I thought we had given up and settled with "donut", I fear our future will be lo-cal lite donuts and Chik-fil-As.
Posted by: Owl Meat Gravy 2 – Pere Ubu | March 20, 2009 7:24 PM
JB, if you ever want to try something other than Woodlea's marshmallow donut, try the chocolate-iced chocolate cake donut. Hea-ven!
Posted by: Dottie | March 21, 2009 10:28 PM
Thanks Dottie - - I may just have to 'get on that' this weekend! Mouth is watering already!
Posted by: JB | March 25, 2009 12:07 PM
My Dad loves those marshmallow doughnuts from Woodlea.
We used to call them "marshmallow bombs" because they were so loaded with the filling it seemed to explode when you first bit into one.
Posted by: PCB Rob | March 25, 2009 1:52 PM
My parents always get rolls (hamburger/hot dog) from Woodlea for every cookout we have. Luckily - we have LOTS of cookouts - because every time they go for the rolls - they always get some "pac men" too. Come on cookout weather!!!
Posted by: JB | March 26, 2009 12:43 PM
There is a new Fractured Prune on York Road, next to Wells Liquors(Drumcastle) - with a Lee's Ice Cream Parlor in the same space. Talk about a sugar high! Those donuts are awesome.
Posted by: RA | April 1, 2009 5:16 PM