Center Stage offers low-cost season pass for the 21-34 age set
Performing arts groups are always trying to think up ways to attract customers whose hair has yet to turn gray (or fall out), and whose minds are still flexible. Center Stage announced Tuesday an unusually attractive offer geared to the younger set, specifically ages 21 to 34.
The company has introduced a $38 membership plan for these folks. It includes a season-long "GO Pass."
That pass is not valid for "special engagements" -- sorry, but "Second City: Charmed & Dangerous," the follow-up to last season's smash production by the Chicago comedy troupe, is not included in the deal.
Still, that leaves all the other presentations of the 2011-2012 season, including mainstage productions, cabaret shows and theater labs.
But, wait, there's more!
Go Pass-holders not only ...
The catch? Based on availability. But, unless every Center Stage performance sells out, that will still leave plenty of opportunity. Pass-holders can order tickets in advance; walk-ups are also permitted. (Clearly, the marketing folks at Center Stage have carefully considered the buying habits of the younger crowd.)
Given that a single ticket could easily cost $38, am eight-month, season-long pass represents a bargain.
But, wait, there's more!
Each pass-holder can buy extra tickets for a show at $20 each (limit of two).
There must be another catch or two, you say. Well, OK. You don't get the best seats in the house, but "not the worst, either," according to the company. Also, you do have to pick up your tickets no later than 20 minutes before curtain time. And you can't be a habitual no-show after arranging for tickets; your membership will be revoked.
If you order the "GO Pass" in the next 30 seconds, you'll also receive a five-piece kitchen knife set -- sorry, wrong offer. Actually, you can't call in the next 30 seconds. Operators aren't even standing by yet. And when they are standing by, it will be for a limited time.
Go Passes will be on sale Sept. 26 to Sept. 30 only, via centerstage.org/go; by phone, 410-332-0033; or at the box office, 700 N. Calvert St.
Feeling left out because you're just a wee bit past the age of 34? Not to worry. Center Stage has an offer for you, too, in the form of "3-Packs" -- three-show subscription plans that come with 20-25 percent savings.
SUN FILE PHOTO
Comments
So the younger or less affluent crowd pays less while those of us who are older and juggling mortgages, paying for college, suffering for health issues are expected to pay higher prices to subsidize those who can't. Or don't have to. Lovely. I support the arts and am an avid theatre goer but I am sick of paying everyone else's way! I'll stay home with a good book!
Posted by: Kate Leiner | September 6, 2011 1:10 PM
This is excellent, I'm definitely picking it up. Money has been tight lately but this is a huge deal for what you get! Very exciting.
Posted by: Iandanger | September 6, 2011 1:56 PM
@ Kate Leiner -
You Mad, Bro?
Posted by: Joe McG | September 6, 2011 2:10 PM
As a supporter of the arts, Kate, you should appreciate the theatre's attempt at getting the younger generation involved and interested in the arts.
Posted by: KT | September 6, 2011 2:37 PM
I have never even been to Center Stage, but would definitely consider it with this deal.
No one made anyone buy a house, have kids, send them to college, etc. These are all choices with costs and benefits. Thanks for staying home with your rhetoric, more seats available for us!
Posted by: Anonymous | September 6, 2011 3:16 PM
I haven't enjoyed any of their shows over the past couple of years. Quality is slipping which may be why they're slashing ticket prices left and right. It feels like a desperate fire sale in addition to age discrimination. I'd rather wait and see if the shows get better at Centerstage before spending my hard earned money.
Posted by: Jack Harris | September 6, 2011 3:19 PM
Wow, that's a kick in the butt for older folks who already suffer enough insults ageist institutional discrimination. Sure doesn't make me want to see a show there knowing I'll pay a premium just because I'm older. Remember the last scene in the Cherry Orchard "everyone is gone and they forgot about me!"
Posted by: what the? | September 6, 2011 5:38 PM