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January 27, 2010

Apple sure knows how to drum up publicity


The news conference isn't until 10 a.m. (that's 1 p.m. here in Baltimore), but it's pretty much anyone can talk about this morning.

 So far, my favorite piece of Internet "news" has been The Onion's take on Steve Jobs' cramming for today's presentation.

On Twitter, we've got people talking about the Apple Tablet's mythical powers for both good and evil, questioning whether they can play games on it, read with it, make it function simply with the power of their minds ... and this is all before we even know if there will BE an Apple Tablet announcement.

Meanwhile, the rumors are going full blast on Twitter. Here's a live feed for your enjoyment:

And if that's not enough for you, check out Gus Sentementes' coverage of the Tablet over on BaltTech.

Happy Apple Tablet Day! Let's hope this announcement actually happens, and ensuing chaos doesn't break the Internet.

Posted by Nancy Knight at 11:47 AM | | Comments (1)


You're right about that! They really know how to build up anticipation. I'll be glad when the press conference is over - I'm tired of all the speculating.

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About the blogger
Dave Rosenthal came to The Baltimore Sun as a business reporter in 1987 and now is the Maryland Editor. He reads a wide range of books (but never as many as he'd like), usually alternating between non-fiction and fiction. Some all-time favorites: A Confederacy of Dunces by John Kennedy Toole; Wind, Sand and Stars by Antoine de Saint-Exupery; and anything by Calvin Trillin or John McPhee. He belongs to a book club with a Jewish theme.
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