Sarah Palin's "Going Rogue": a surprising book tour
Sarah Palin, the maverick's maverick, is taking a highly unconventional approach to her book tour for "Going Rogue," the memoir that will be released Nov. 17.
Except for an appearance on Oprah the day before release, she'll skip the largest U.S. cities, and appear in reddish small towns across the nation, the AP reports. The tour starts Nov. 18 at a Barnes & Noble in Grand Rapids, Mich., and includes other stops in Noblesville, Ind.; Washington, Pa.; and Rochester, N.Y.
ABC News also plans a huge sendoff for the book -- similar to the Today shows recent touting of Dan Brown's The Lost Symbol. Barbara Walters' interviews of Palin will air in five parts on Good Morning America, Nightline and 20/20.
Not surprising that ABC -- and many others-- would want to take advantage of Palin's book, which was on best-seller lists well before the release date.
While she always preferred The Hardy Boys to Nancy Drew, 
Comments
This "unconventional" marketing strategy has been, of course, at least partially conceived by the publisher's p.r. people
It is further proof that second guessing Palin's moves are an exercise in futility.
It just might be that the "old rules" may not apply to her despite the assurances of her critics who know she is in way over her head and will ultimately be dropped by the calculus of those currently doing polls confidently predicting her imminent political demise.
Posted by: John Carpenter | November 5, 2009 10:29 AM
How is this surprising? Big cities don't like her, they remember her telling them that small towns and JUST FOLKS in them are better then they are.
SAFE is the word used by THE MAVERICK.
Sarah Palin/Fabio 2012!
Posted by: DEO | November 5, 2009 1:19 PM
In other words, she's only going to the REAL America.
Posted by: Tourist | November 5, 2009 3:52 PM
Sure, we may be a tad conservative in Western Michigan, but we've got a lot of LEED certified buildings in GR(I think it's one of the highest global rates per capita. The UN even gave us special regonition for that fact.) Plus Kent county (where Grand Rapids is located in) and some other Western Michigan counties went for Obama.
We are not "real Americans" either.
Posted by: Kevin | November 5, 2009 4:39 PM
Well that certainly is "going rogue" for a book publisher that intended to make a profit; let us face the fact that is a publisher giveaway. It is priced so low the publisher can't possibly cover its costs.
What is really happening is free advertising and political contributions that would not be legal except that they are claimed as legitimate expenses. The publisher just ate about 6 million to promote his politics; I bet it wasn't his money, but just money he had control over.
Posted by: MikeTheMathMan | November 5, 2009 7:47 PM
Palin is not a "maverick's maverick"- she is not even a maverick.
Some one like Ralph Nader or Ron Pual- whom Repubs won't hardly recognize? they are mavericks.
Mrs. Palin in her fundamentalism represents nothing but hide bound conformity- conformity to all the worst, ill educated ideas, Please use words w care? Pleez?
Posted by: david eberhardt | November 7, 2009 4:10 PM