Bud Light Super Bowl ad: insult to book clubs? Or to guys?
A Bud Light commercial during the Super Bowl has kicked up some controversy. In case you missed it, the ad features a couple of male softball players (Marmots, the shirt says) who notice that Bud Light is being served at an all-women book club. They scrap the softball and make themselves at home. GalleyCat said the ad was "mocking book clubs, male readers, female readers, and book reading in general." Commenters called the ad "totally obnoxious," "dumb," "insulting to intelligent women and men."
As an avid reader and long-time softball player, I say this is much ado about nothing. It's a beer commercial, folks, not a political manifesto about the inherent characteristics of all men or all women or all book clubs. And I laughed at the kicker: Woman says, "Do you like 'Little Women'? " And scruffy guy answers, "Yeah, I'm not too picky, you know."






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