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November 1, 2009

Google kills my "lucky" button

People have been speculating for a while that Google would get rid of the "I'm Feeling Lucky" button on its main search interface. About 1 percent of Google searches reportedly employ the button, which takes you straight to the top search result and which helped Google establish its reputation as a laser-accurate information retriever in the late 1990s. But when Web users go directly to the page they want, Google misses a chance to display the ads that go with its search results.

Now the company seems to be at least experimenting with an even more stripped-down page than the famously minimal Google marquee. It lacks any buttons. My Google page today says "Press Enter to Search" under the search field, and that's it. Is this what everybody is seeing today? Is anybody still seeing "I'm Feeling Lucky"?

UPDATE: At least some foreign language Google versions still have the "lucky" option.
Including the Pig Latin UI. "I'mway Eelingfay Uckylay"

Posted by Jay Hancock at 3:00 PM | | Comments (4)
Categories: Technology & Innovation
        

Comments

jay hancock & feeling lucky brought me right to http://weblogs.baltimoresun.com/business/hancock/blog/

maybe you need to restart your OS or at least google

The lucky button shows randomly... sometimes it is there and sometimes it's not

This is really stupid. Keep it how it was, this is how good companies start losing customers, they can't just leave well enough alone and gotta start tinkering with stuff. I use the enter key a lot already but I do also click the search button too a lot when I've pasted something and I'm primary using my mouse. I'll probably go back to using yahoo search now.

Jay, same thing for me, but not everywhere - just on my work PC, and only in IE. At home, all my IE browsers show the buttons.

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About Jay Hancock
Jay Hancock has been a financial columnist for The Baltimore Sun since 2001. He has also been The Baltimore Sun's diplomatic correspondent in Washington and its chief economics writer. Before moving to Baltimore in 1994 he worked for The Virginian-Pilot of Norfolk and The Daily Press of Newport News.

His columns appear Wednesdays and Fridays.

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