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June 5, 2009

Free doughnut day -- KFC, this is how it's done

Since this blog has become the global authority on botched national junk-food giveaways, it has assigned staff to see if Doughnut Day (in which Krispy Kreme and Dunkin Donuts have pledged to give a free sweet round greasy puntured piece of fried starch to every customer) is going OK.

So far no reports of free-fatty-food rights being violated, except maybe in Fresno. Yum Brands and KFC could learn a thing.

Posted by Jay Hancock at 2:24 PM | | Comments (0)
Categories: Marketing
        

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About Jay Hancock
Jay Hancock has been a financial columnist for The Baltimore Sun since 2001. He has also been The Baltimore Sun's diplomatic correspondent in Washington and its chief economics writer. Before moving to Baltimore in 1994 he worked for The Virginian-Pilot of Norfolk and The Daily Press of Newport News.

His columns appear Wednesdays and Sundays.

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