Baltimore’s Polk Audio gains entrée to Apple Store
Starting in March, Baltimore-based Polk Audio will be selling two of its iPod-related products in the Apple Store – both the online version and the brick-and-mortar mall outlets.
Baltimore area audiophiles have long known of Polk Audio, which makes speakers and an assortment of other audio equipment. Of course, in the 35 years since its founding Polk has become a nationally and even internationally known brand name.
According to an article in This Week in Consumer Electronics, the two Polk products “are the I-Sonic ES2, an iPod-docking iTunes tagging tabletop stereo with HD radio and the miDock Studio, a portable AC/DC iPod speaker.” The I-Sonic will cost $499 and the miDock Studio $229.
Stereophile magazine noted that getting Apple’s blessing to be carried in its retail outlets means the products have met Apple’s “Made for iPod” (MFI) criteria. Stereophile quotes Apple Senior Vice President of Worldwide Product Marketing Phil Schiller explaining that the MFI program “seeks to formalize how accessory makers work with Apple – while also preventing consumers from getting stuck with knockoff products that don’t perform as advertised.”
Knowing Polk’s fine reputation, it’s no surprise it earned Apple’s stamp of approval.
